<p style="-webkit-font-smoothing: antialiased; padding: 0px 40px 12px 0px; font-size: 19px; line-height: 25px; font-family: "MS Song", "MS Hei"; background-color: #ffffff;">在中国政府对民间企业海外并购活动的限制力度逐渐增加的背景下，又一桩涉及金额庞大，影响深远的并购案进入公众的视野。这一次不是中国公司买足球俱乐部，而是买足球赛事的转播权。</p><div style="margin: 7px 0px 10px; padding: 7px 20px 10px 0px; float: none; width: 700px; clear: both; font-family: "Microsoft YaHei"; font-size: medium; background-color: #ffffff;"><a href="http://www.dw.com/zh/%E4%B8%AD%E5%9B%BD%E7%A7%81%E5%8B%9F%E5%B7%A8%E8%B5%84%E6%94%B6%E8%B4%AD%E8%A5%BF%E7%8F%AD%E7%89%99%E5%AA%92%E4%BD%93%E5%85%AC%E5%8F%B8/a-42624022?&zhongwen=simp#" link="/overlay/image/article/42624022/41893104" rel="nofollow" style="color: #0087eb; text-decoration-line: none; cursor: pointer;"><img src="http://www.dw.com/image/41893104_303.jpg" title="4. Sportfoto des Monats Dezember (Reuters/A. Gea)" alt="4. Sportfoto des Monats Dezember (Reuters/A. Gea)" style="margin: 0px; padding: 0px; width: 700px; height: auto;" /></a><p style="-webkit-font-smoothing: antialiased; color: #888888; padding: 4px 0px; font-size: 15px; line-height: 20px; font-family: "MS Song", "MS Hei"; width: 720px;">西甲劲旅巴塞罗那在中国的关注度很高（资料图片）</p></div><div style="margin-bottom: 30px; font-family: "Microsoft YaHei"; font-size: medium; background-color: #ffffff;"><div style="-webkit-font-smoothing: antialiased; color: #3e3e3e; font-size: 17px; line-height: 25px; font-family: "MS Song", "MS Hei";"><p style="-webkit-font-smoothing: antialiased; font-size: 17px; line-height: 25px; font-family: "MS Song", "MS Hei"; padding: 0px 40px 12px 0px;">（德国之声中文网）据包括法新社在内的多家新闻机构报道，中国私募股权投资公司东方弘泰将以10亿美元的价格收购西班牙体育转播权公司Mediapro54%的股权。</p><p style="-webkit-font-smoothing: antialiased; font-size: 17px; line-height: 25px; font-family: "MS Song", "MS Hei"; padding: 0px 40px 12px 0px;">确切地说，东方弘泰收购了Mediapro全权控股公司Imagina53.5%的股权。该公司拥有西班牙足球甲级联赛、欧洲冠军联赛及国际篮球联合会在西班牙的电视转播权。此前他们还取得了2018-2021赛季意大利足球甲级联赛的电视转播权。除了重要体育赛事的转播权以外，Mediapro公司涉及的领域还包括影视剧制作。制作了导演伍迪·艾伦包括《午夜巴黎》（Midnight in Paris）、《午夜巴塞罗那》(Vicky Cristina Barcelona)在内的许多电影。此次被东方弘泰收购的还包括另外一家名为Globomedia的媒体制作公司，收购涉及资金总额为12亿美元。</p><div style="margin: 0px; padding: 7px 20px 10px 0px; float: left; width: 340px;"><img width="340" height="191" src="http://www.dw.com/image/3846095_404.jpg" title="《午夜巴塞罗那》(Vicky Cristina Barcelona)也是Mediapro公司的制作" alt="Vicky Cristina Barcelona Film von Woody Allen (Concorde Film dpa)" style="margin: 0px; padding: 0px; width: 340px; height: auto;" /><p style="-webkit-font-smoothing: antialiased; color: #888888; padding: 4px 0px; font-size: 15px; line-height: 20px; font-family: "MS Song", "MS Hei";">《午夜巴塞罗那》(Vicky Cristina Barcelona)也是Mediapro公司的制作</p></div><p style="-webkit-font-smoothing: antialiased; font-size: 17px; line-height: 25px; font-family: "MS Song", "MS Hei"; padding: 0px 40px 12px 0px;">东方弘泰资本成立于2015年，为上海东方证券资本投资有限公司之子公司，管理基金主要类别为股权投资基金，注册资本2000万元人民币。在此次收购案之前，这家私募股权投资公司已经收购了移动营销平台AppLovin的多数股权，股权总估值为14亿美元。东方弘泰资本董事总经理赵兴华曾在2017年11月底在北京举办的一个投资并购峰会上表示，在过去的3年内，东方弘泰已经陆续投出接近20亿美金。基本上专注投资"TMT"（科技、媒体和电信）领域。</p><p style="-webkit-font-smoothing: antialiased; font-size: 17px; line-height: 25px; font-family: "MS Song", "MS Hei"; padding: 0px 40px 12px 0px;"><span style="color: #000000; font-size: 19px; line-height: 25px; font-family: "MS Song", "MS Hei";">半路杀出个东方弘泰</span></p><p style="-webkit-font-smoothing: antialiased; font-size: 17px; line-height: 25px; font-family: "MS Song", "MS Hei"; padding: 0px 40px 12px 0px;">其实早在2017年10月，路透社就报道了中国私募股权投资公司东方弘泰将以10亿美元收购西班牙体育转播权公司Mediapro54%股权的消息。另据彭博社2017年1月的报道，阿里巴巴旗下的云峰基金、海南航空集团也曾参与过对Imagina的竞标中。中国体育媒体"懒熊体育"曾报道称，除了云峰基金和海航以外，万达集团、中信产业基金、腾讯以及东方泰资本等中方企业都被传有意收购Imagina。值得一提的是，之前各路热门收购方的名单中并没有东方弘泰的名字。2017年3月的媒体报道甚至显示，中国投资者一度对Mediapro的兴趣衰退，可能集体出局。之后路透社报道称，东方弘泰5月与Imagina股东进入独家谈判，比十数家其他竞购者抢先一步。</p><div style="margin: 0px; padding: 7px 20px 10px; float: right; width: 340px;"><a href="http://www.dw.com/zh/%E4%B8%AD%E5%9B%BD%E7%A7%81%E5%8B%9F%E5%B7%A8%E8%B5%84%E6%94%B6%E8%B4%AD%E8%A5%BF%E7%8F%AD%E7%89%99%E5%AA%92%E4%BD%93%E5%85%AC%E5%8F%B8/a-42624022?&zhongwen=simp#" link="/overlay/image/article/42624022/38596845" rel="nofollow" style="color: #0087eb; text-decoration-line: none; cursor: pointer;"><img width="340" height="191" src="http://www.dw.com/image/38596845_404.jpg" title="中国球迷高涨的热情，决定了中国市场的巨大前景" alt="Fußball AFC Champions League in Hongkong Eastern SC – Guangzhou Evergrande (picture-alliance/dpa/Z. Zhenbin)" style="margin: 0px; padding: 0px; width: 340px; height: auto;" /></a><p style="-webkit-font-smoothing: antialiased; color: #888888; padding: 4px 0px; font-size: 15px; line-height: 20px; font-family: "MS Song", "MS Hei";">中国球迷高涨的热情，决定了中国市场的巨大前景</p></div><p style="-webkit-font-smoothing: antialiased; font-size: 17px; line-height: 25px; font-family: "MS Song", "MS Hei"; padding: 0px 40px 12px 0px;">据包括搜狐新闻在内的媒体报道，Mediapro这家公司共有6大股东。Torreal和广告集团公司WPP各占23%，墨西哥的传媒集团Televisa约占股19%，剩余的36%，由公司的三位创始人各持12%。此次收购Mediapro的计划，源于其大股东之一的西班牙风投公司Torreal希望将手上Mediapro 23%的股份完全出售。随着竞价者数目和顿量级的增加，Mediapro公司的价格水涨船高，导致WPP和Televisa也有意出售一定的股份。</p><p style="-webkit-font-smoothing: antialiased; font-size: 17px; line-height: 25px; font-family: "MS Song", "MS Hei"; padding: 0px 40px 12px 0px;">收购后，Mediapro公司的基本运作结构不会发生太大的变化。公司在一份声明中表示：此次达成的股权收购协议将为集团打开发展中的中国市场。公司的创始人之一本内（Tatxo Benet）向法新社表示：公司的目标"不是把我们的产品带到中国，而是在中国制作节目内容。"</p><p style="-webkit-font-smoothing: antialiased; font-size: 17px; line-height: 25px; font-family: "MS Song", "MS Hei"; padding: 0px 40px 12px 0px;">虽然东方泰资和Imagina目前已经签署股权投资协议，但该协议仍需要得到相关监管部门的批准。如果监管部门认可，双方能在2018年第二季度正式完成收购事宜。</p><div style="-webkit-font-smoothing: antialiased; font-size: 17px; line-height: 25px; font-family: "MS Song", "MS Hei";"><div style="width: 720px; float: left;"><div data-id="36248741" data-title="踢不过？买下来！中资大举进军国际足坛" data-date="20161103" style="float: left; width: 700px; height: auto; margin: 0px 0px 30px; background-color: #000000; position: static !important;"><ul style="padding: 0px; margin: 0px; list-style: none inside; overflow: hidden; -webkit-font-smoothing: antialiased; font-variant-numeric: normal; font-variant-east-asian: normal; font-size: 15px; line-height: 22px; font-family: "MS Song", "MS Hei"; position: relative; width: 700px; height: 592px;"><li style="background-image: url("../cssi/list-blip.png"); background-position: 1px 10px; background-size: initial; background-repeat: no-repeat; background-attachment: initial; background-origin: initial; background-clip: initial; margin: 0px; padding: 0px; position: absolute; opacity: 1; min-height: 544px; display: block; top: 0px; left: 0px; z-index: 8;"><div style="float: left; position: relative; width: 700px; height: 394px; overflow: hidden; margin: 0px; padding: 0px; background-color: #111111; clear: both; top: 0px; left: 0px; z-index: 10; cursor: pointer;"><img src="http://www.dw.com/image/18050359_303.jpg" title="Bildergalerie Afrikanische Fußballspieler Sadio Mane (Getty Images/M. Hewitt)" alt="Bildergalerie Afrikanische Fußballspieler Sadio Mane (Getty Images/M. Hewitt)" style="width: 700px;" /></div><div style="position: relative; left: 0px; bottom: 0px; z-index: 11; width: 700px; margin: 0px; padding: 15px; box-sizing: border-box; float: left; height: auto; min-height: 150px;"><div></div><h4>踢不过？买下来！中资大举进军国际足坛</h4><h2>“圣徒”归顺中国人？</h2><p style="-webkit-font-smoothing: antialiased; color: #bbbbbb; font-size: 16px; line-height: 20px; font-family: "MS Song", "MS Hei"; width: auto;">中国资本收购欧洲足球俱乐部？十年前，这一幕大概只有在足球经理游戏中才会出现。但如今，这样的消息甚至都不再能给人带来太大的兴奋感。本周传出消息，中国莱因体育正计划收购英超南安普顿俱乐部，售价可能高达2亿英镑。目前被当地球迷昵称为“圣徒”的南安普顿队排名英超第九位。</p></div></li></ul><br /><div style="background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; height: 40px;"><div style="position: relative; z-index: 100; left: 6px; bottom: 0px; width: 679px; overflow: hidden;"><div style="float: right;"><a rel="nofollow" style="color: #888888; -webkit-font-smoothing: antialiased; 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text-decoration-line: none; -webkit-font-smoothing: antialiased; padding: 4px; font-variant-numeric: normal; font-variant-east-asian: normal; font-weight: bold; font-size: 15px; line-height: 20px; font-family: "MS Song", "MS Hei", sans-serif;">1</a><a href="http://www.dw.com/zh/%E4%B8%AD%E5%9B%BD%E7%A7%81%E5%8B%9F%E5%B7%A8%E8%B5%84%E6%94%B6%E8%B4%AD%E8%A5%BF%E7%8F%AD%E7%89%99%E5%AA%92%E4%BD%93%E5%85%AC%E5%8F%B8/a-42624022?&zhongwen=simp#" id="p1" style="color: #888888; text-decoration-line: none; -webkit-font-smoothing: antialiased; padding: 4px; font-variant-numeric: normal; font-variant-east-asian: normal; font-weight: bold; font-size: 15px; line-height: 20px; font-family: "MS Song", "MS Hei", sans-serif;">2</a><a href="http://www.dw.com/zh/%E4%B8%AD%E5%9B%BD%E7%A7%81%E5%8B%9F%E5%B7%A8%E8%B5%84%E6%94%B6%E8%B4%AD%E8%A5%BF%E7%8F%AD%E7%89%99%E5%AA%92%E4%BD%93%E5%85%AC%E5%8F%B8/a-42624022?&zhongwen=simp#" id="p2" style="color: #888888; text-decoration-line: none; -webkit-font-smoothing: antialiased; padding: 4px; font-variant-numeric: normal; font-variant-east-asian: normal; font-weight: bold; font-size: 15px; line-height: 20px; font-family: "MS Song", "MS Hei", sans-serif;">3</a><a href="http://www.dw.com/zh/%E4%B8%AD%E5%9B%BD%E7%A7%81%E5%8B%9F%E5%B7%A8%E8%B5%84%E6%94%B6%E8%B4%AD%E8%A5%BF%E7%8F%AD%E7%89%99%E5%AA%92%E4%BD%93%E5%85%AC%E5%8F%B8/a-42624022?&zhongwen=simp#" id="p3" style="color: #888888; text-decoration-line: none; -webkit-font-smoothing: antialiased; padding: 4px; font-variant-numeric: normal; font-variant-east-asian: normal; font-weight: bold; font-size: 15px; line-height: 20px; font-family: "MS Song", "MS Hei", sans-serif;">4</a><a href="http://www.dw.com/zh/%E4%B8%AD%E5%9B%BD%E7%A7%81%E5%8B%9F%E5%B7%A8%E8%B5%84%E6%94%B6%E8%B4%AD%E8%A5%BF%E7%8F%AD%E7%89%99%E5%AA%92%E4%BD%93%E5%85%AC%E5%8F%B8/a-42624022?&zhongwen=simp#" id="p4" style="color: #888888; text-decoration-line: none; -webkit-font-smoothing: antialiased; padding: 4px; font-variant-numeric: normal; font-variant-east-asian: normal; font-weight: bold; font-size: 15px; line-height: 20px; font-family: "MS Song", "MS Hei", sans-serif;">5</a><a href="http://www.dw.com/zh/%E4%B8%AD%E5%9B%BD%E7%A7%81%E5%8B%9F%E5%B7%A8%E8%B5%84%E6%94%B6%E8%B4%AD%E8%A5%BF%E7%8F%AD%E7%89%99%E5%AA%92%E4%BD%93%E5%85%AC%E5%8F%B8/a-42624022?&zhongwen=simp#" id="p5" style="color: #888888; text-decoration-line: none; -webkit-font-smoothing: antialiased; padding: 4px; font-variant-numeric: normal; font-variant-east-asian: normal; font-weight: bold; font-size: 15px; line-height: 20px; font-family: "MS Song", "MS Hei", sans-serif;">6</a><a href="http://www.dw.com/zh/%E4%B8%AD%E5%9B%BD%E7%A7%81%E5%8B%9F%E5%B7%A8%E8%B5%84%E6%94%B6%E8%B4%AD%E8%A5%BF%E7%8F%AD%E7%89%99%E5%AA%92%E4%BD%93%E5%85%AC%E5%8F%B8/a-42624022?&zhongwen=simp#" id="p6" style="color: #888888; text-decoration-line: none; -webkit-font-smoothing: antialiased; padding: 4px; font-variant-numeric: normal; font-variant-east-asian: normal; font-weight: bold; font-size: 15px; line-height: 20px; font-family: "MS Song", "MS Hei", sans-serif;">7</a><a href="http://www.dw.com/zh/%E4%B8%AD%E5%9B%BD%E7%A7%81%E5%8B%9F%E5%B7%A8%E8%B5%84%E6%94%B6%E8%B4%AD%E8%A5%BF%E7%8F%AD%E7%89%99%E5%AA%92%E4%BD%93%E5%85%AC%E5%8F%B8/a-42624022?&zhongwen=simp#" id="p7" style="color: #888888; text-decoration-line: none; -webkit-font-smoothing: antialiased; padding: 4px; font-variant-numeric: normal; font-variant-east-asian: normal; font-weight: bold; font-size: 15px; line-height: 20px; font-family: "MS Song", "MS Hei", sans-serif;">8</a></span></div></div></div></div></div><p style="-webkit-font-smoothing: antialiased; font-size: 17px; line-height: 25px; font-family: "MS Song", "MS Hei"; padding: 0px 40px 12px 0px;"><br /></p></div></div>